Within the Nineteen Seventies, Britain was experiencing an alarmingly excessive variety of baby fatalities from drowning. So the federal government determined to do one thing about it. In 1973, the Central Workplace of Info, in affiliation with Illustra Movies, produced a PSA entitled Lonely Water.
The PSA featured a demonic determine warning youngsters to avoid the water. It ran for a number of years throughout business breaks in youngsters’s tv programming. However was it efficient? Test it out under and see for your self…
Immediately, Lonely Water has achieved cult standing, particularly amongst adults who have been youngsters on the time it aired. Maybe unsurprisingly, it additionally terrified hundreds of thousands of British youngsters into by no means swimming once more. Nicely, a minimum of it stored them from drowning…?
Comments